Women's Network Luncheon - "Brand Blueprint: How to Strategically Build Your Personal Brand"

Women's Network Luncheon - "Brand Blueprint: How to Strategically Build Your Personal Brand"

Wednesday, August 13, 2025 (11:00 AM - 1:00 PM) (EDT)

Description

As women leaders, the way we show up—at work, in our communities, and around decision-making tables—matters. Your personal brand is more than a buzzword; it’s a leadership tool that shapes how others perceive your credibility, influence, and potential. 

In this engaging session, we’ll explore how to build a brand that reflects your strengths and values with intentionality. We’ll unpack the difference between personal brand and reputation, and discuss the four key traits of a powerful brand: credibility, relevance, impact, and inspiration—and how to lead with each in mind. Then, we’ll dive into the 4 C’s of brand-building:

  • Capability – Show up with excellence and own your unique strengths
  • Career Clarity – Define & articulate your career goals using your “VIPS” (Values, Impact, Passions, Strengths)
  • Consciousness – Build emotional intelligence and self-awareness
  • Connection – Cultivate meaningful influence across levels and networks through your personal “influence map”

Whether you’re aspiring to lead or already making an impact, this session will equip you with the tools and confidence to elevate your personal brand, amplify your influence, and lead with purpose. 

Space will be limited, so reserve your seat now!

Meet Our Keynote Speaker:

Katie Davis is an accomplished executive with deep experience developing multifaceted strategies that incorporate numerous disciplines and perspectives to deliver business objectives.

Currently, Katie serves as Vice-President of External Affairs and Customer Experience at Indiana Michigan Power (I&M) where she leads the Corporate Communications, Government Relations, Community Affairs and Customer Experience teams. The purpose of these teams is to advance the way I&M interacts with its customers, communities, stakeholders and employees to positively impact the customer experience and community objectives.

Most recently, Katie served as the Vice-President of External Affairs at Duquesne Light Company (DLC) where she led the Communications, Legislative, Regulatory, Community Relations, and Sustainability teams creating an integrated external affairs strategy designed to increase DLC’s influence with key decision-makers and thought-leaders to achieve positive business outcomes.

Prior to DLC, Katie worked for over a decade at Pacific Gas and Electric Company where she served in multiple roles including as Director and Chief of Staff to the CEO and President of PG&E Corporation. She played a key role in providing counsel to the CEO and senior leaders including during major company events such as the most catastrophic wildfires in California’s history, the largest proactive power shutoff in the energy industry, and one of the most complex bankruptcies in the country. She has also served as point person on developing regulatory, legislative and communications strategies to address critical business needs.

Externally, Katie has served on a number of business and non-profit boards covering everything from economic and workforce development, to human needs and social services, to community vitality and youth organizations. Currently, Katie serves on the boards of Junior Achievement of Northern Indiana Board, the Indiana Energy Association, the Indiana Manufacturer’s Association and the Fort Wayne Children’s Zoo and is a member of the Women’s Fund of Greater Fort Wayne.

Event Details: 

  • Please note if you will need dietary or accessibility accommodations in your registration. 
  • Registration Deadline: Monday, August 11
  • NOTE: Payment is considered your reservation and is non-refundable. 


For sponsorship opportunities or questions, contact: Meghan Short, Director of Investor Programs,mshort@greaterfortwayneinc.com.


Pricing

$35.00 Women's Network Members & GFW Inc. Investors
$45.00 Non-Members or Guests

McMillen Family Pavilion, Franke Park
1750 Goshen Ave
Fort Wayne, IN 46808 United States

Enter Franke Park off Goshen Rd for quickest venue access. Free parking on site adjacent to pavilion.

Event Contact
Meghan Short
(260) 203-5766
Send Email
Wednesday, August 13, 2025 (11:00 AM - 1:00 PM) (EDT)


11:00 AM Doors Open | Connection & Lunch
11:30 AM Welcome & Opening Remarks
11:45 AM Workshop Presentation
12:45 PM Closing Remarks
1:00 PM Adjourn

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